While digital exhibition may be dead on its feet, cinematographer and teacher Jeff Bird delivers a tightly researched argument that production on film is alive and well. After all, Alaric McAusland at Deluxe has just guaranteed the future of film processing in Australia for the forseeable future.
With cinemas moving to digital projection, film labs closing and Alexa-mania sweeping the Australian film industry, it’s fashionable to write off motion picture film as an acquisition format. But for premium content, film is still the gold standard in image capture.
