Gravity Collection, Inc has privately purchased 60% of RJ Media, a Sydney based branded content production company.
“It astounds me that brand management is seen as so new. We were doing Uncle Toby’s Iron Man fifteen years ago. We created a sports brand around a cereal. Everyone laughed at us – but look where it took us.”
Richard Scott, former globe-trotting professional Rugby Union player, is talking about his journey from pigskin to production, until he sold his RJ Media to Gravity Collection, an obscure US cable outfit based in Colorado.