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March of the Moguls [updated]: behind the Australian content fight, here are the numbers..

While the industry fights to support first run Australian content on the digital sub-channels, Dr O'D takes a hard look at the costs which the FTA channels are trying not to incur. Could their argumen

14 Mar 2013 12:00

Dr Vincent O'Donnell

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Film

While the industry fights to support first run Australian content on the digital sub-channels, Dr O’D takes a hard look at the costs which the FTA channels are trying not to incur. Could their argument be right?

[This article was updated after publication on Wednesday. Fast-moving story.]

The ‘Australian Screens. Australian Stories’ campaign initially picked up some pace this week with strong support for increased Australian content coming from the independent member for Lyne, Rob Oakeshott as reported in ScreenHub on Monday, only to be screwed by Senator Conroy’s announcement on Tuesday of his proposed amendments to media regulations.

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Dr Vincent O'Donnell

About the Author

Once a film editor, Dr Vincent O’Donnell is a historian of Australian film agencies. He is an honorary fellow in RMIT University’s School of Media and Communication, a past president of the Producers and Directors Guild of Victoria and former executive producer at Film Victoria.