How maths guarantees artistic success – in the long run

An algorithm developed to handle transport logistics may help artists find a surer path to audience success. The key is social media.

28 Apr 2015 12:00

David Tiley

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Television

Anyone who creates for an audience knows the business is risky. Success can’t be predicted, flops abound, and every launch or opening is a throw of the dice.

But a group of researchers in Australia has published a paper which suggests that the art market can be predicted, success assured and certainty detected in the chaos.

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David Tiley was the Editor of Screenhub from 2005 until he became Content Lead for Film in 2021 with a special interest in policy. He is a writer in screen media with a long career in educational programs, documentary, and government funding, with a side order in script editing. He values curiosity, humour and objectivity in support of Australian visions and the art of storytelling.