L’Oreal Melbourne Fashion Festival has teamed up with ACMI, Portable.tv and Fed Square to celebrate an art form on the rise with their inaugural Fashion Film Series, a showcase of local fashion films that will amplify Australian talent in truly collaborative ways, and an integral part of the festival’s Cultural Program.
‘The fashion film technique brings a designer’s collection to life in a new and exciting form and the Fashion Film series celebrates the high quality of works from Australian filmmakers. The film series and the medium allows a designer’s digital content to reach a wider and more diverse audience,’ said LMFF CEO Graeme Lewsey.