The Australian Subscription Television and Radio Association (ASTRA) has announced the ASTRA Industry Excellence Awards finalists, which includes the snappiest Award title out there: Most Outstanding Marketing Campaign For Subscription Sales Or Subscriber Retention/Extension (affectionately known throughout the industry as the MOMCFSSORE Award).
With Austar firmly absorbed into Foxtel, this is the first year that the Awards will be running with only one industry platform in contention.
