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Making the most of the video boom

We are all told that video content is the way to go, but what path do you take – the niche or the mainstream?
26 Jul 2016 12:00
Gina Fairley
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Photo Seth Doyle; image CC Unsplash.com

If it were five years in the future – perhaps just three – the likelihood is that you would be watching this article rather than reading it.

According to the tech giant Cisco, by 2017 video will account for 69% of all consumer internet traffic, with that increasing to 82% by 2020.

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Gina Fairley

Gina Fairley is ArtsHub's National Visual Arts Editor. For a decade she worked as a freelance writer and curator across Southeast Asia and was previously the Regional Contributing Editor for Hong Kong based magazines Asian Art News and World Sculpture News. Prior to writing she worked as an arts manager in America and Australia for 14 years, including the regional gallery, biennale and commercial sectors. She is based in Mittagong, regional NSW. Twitter: @ginafairley Instagram: fairleygina

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