A year ago, SBS management gamed out a pandemic. According to Marshall Heald, Director TV and Online Content, the plan lasted for about twenty minutes when reality struck.
The future turned out to be unimaginable, but now the idea of a broadcaster running remotely, dealing with the loss of sport, thriving on news and current affairs, and sharing the benefits of a trapped audience is completely natural. The fuzzy images, odd freezes and glitches in the Facebook stream of his conversation with SPA CEO Matthew Deaner just seem like a bit more colour and movement.
