The Exhibition Problem: It Follows.. that we’ve got to act smarter

Why is life so tough for indy films in Australian cinemas? The story of It Follows is very instructive.
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Image: poster detail for early promotion of It Follows. Look in the mirror and what do you see? 

It Follows is an American ind​ie film which has become a microscopic but wonderful sensation in the cruel world of minority distribution. Made for US$2m, shot in the grunge of Detroit, it was directed by David Robert Mitchell, who made The Myth of the American Sleepover in 2010 which made all of US$40,000. This is an outsider production. 

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David Tiley was the Editor of Screenhub from 2005 until he became Content Lead for Film in 2021 with a special interest in policy. He is a writer in screen media with a long career in educational programs, documentary, and government funding, with a side order in script editing. He values curiosity, humour and objectivity in support of Australian visions and the art of storytelling.