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Ratings: Thursday, 7th November 2013

Seven climbed from 28.6% to 33.5% on the nightly share compared to last Thursday, all on the back of an extra 250,000 for Beauty and the Geek. That came from audiences across the board.

8 Nov 2013 12:00

David Tiley

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Film

Seven climbed from 28.6% to 33.5% on the nightly share compared to last Thursday, all on the back of an extra 250,000 for Beauty and the Geek. That came from audiences across the board.

The ABC felt the return to sanity at Catalyst keenly. It dropped nearly 260,000 viewers after the two-parter on cholesterol. Among other things, that proves the value of a dual ep strategy, as people go to iView to top up on Ep 1 and are ready for Ep 2.

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David Tiley

David Tiley was the Editor of Screenhub from 2005 until he became Content Lead for Film in 2021 with a special interest in policy. He is a writer in screen media with a long career in educational programs, documentary, and government funding, with a side order in script editing. He values curiosity, humour and objectivity in support of Australian visions and the art of storytelling.