As the masses gather for the Cannes Film Festival and its associated Marché du Film, .ScreenHub’s Andrew Einspruch has landed amongst them as part of a delegation from ScreenACT. The group sat down with Geoff Brown and Julie Marlow, both ex-SPAA and now working together as Filmmaking Services, who have been to dozens of Marchés du Film. Their generous wisdom flowed freely.
Julie Marlow said it was important to arrive at a market with a correct set up expectations. “It is unlikely you will come away with a big cheque,” she said. “What you can do is connect with people. Make those connections and foster them.” Marlow emphasised that you will know instinctively when you are sympathetic with someone, and that if you are going to get a film up, you have to trust the other parties, as much as you need them to trust you. That person-to-person connection is key.