Fremantle Enterprises: to represent Sony brand in Australia and NZ

FremantleMedia Enterprises (FME), the brand extension arm of FremantleMedia, today announced it had signed an exclusive representation agreement with Sony Pictures Entertainment for brand licensing ri
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FremantleMedia Enterprises (FME), the brand extension arm of FremantleMedia, today announced it had signed an exclusive representation agreement with Sony Pictures Entertainment for brand licensing rights across TV and theatrical properties in Australia and New Zealand.

The deal will give FME off-air, brand extension and merchandising rights to Sony Pictures Entertainment’s extensive portfolio, including new and classic theatrical and TV properties.

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